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Chrysler: Who's Number Three?

  1. #1
    Anonymous
    Guest

    Who's Number Three?

    >Toyota blew past the Chrysler Group and captured third place in new 

    That means, Chrysler, you aren't going to make it by competing with
    GM, Ford, or the Japanese auto industry.

    You need to establish a new niche. That of engineering par
    excellence; reliability beyond reproach. I.O.W., start listening to
    your customers.

    All your feedback comes from your executive suite. Your engineers are
    afraid to speak up or they'll be given the boot. You are afraid of a
    two-way customer feedback channel (might get sued, right?, for good
    ideas). What's left? In the good old days, car company executives
    owned the company and created the products; try that now, go ahead and
    give your C.E.O. a drafting board and tell him to design a good car.
    He'll crap out on you, that's what.

    You have been told already what's wrong with your cars. There's a
    list a mile long, beginning with timing belts, head gasket troubles,
    in-tank fuel pumps, plastic engine covers, 100 wire ignitions, rat's
    nest engine compartments, impossible to service systems, lack of
    redundancy, overweight iron, and much, much, more.

    You need to start with a clean slate. Solicit advice and take heed.
    Its out there for free. Why? Because those are your future
    customers. Then hire some Russian aircraft engineers and get to work
    to build decent cars you and their owners can be proud of.

    I own one of your cars and its drek. Cheap, but drek. Cheap drek.


  2. #2
    James
    Guest

    Re: Who's Number Three?

    Part of the problem also is that many bought Chrysler products a few years
    back since it was a US manufacturer...one of three options. Now they are a
    foreign company, which causes probably 1/3 to 1/2 of their customer base
    that won't buy a foreign car to move on to Ford or GM. Daimler made a bad
    move buying Chrysler and the Chrysler execs at the time did a disservice to
    the US car buying public to have allowed it to happen. Daimler, spin off
    Chrysler into it's own US-owned company again...please!!



  3. #3
    Matthew
    Guest

    Re: Who's Number Three?

    James C. Reeves wrote: 

    I don't doubt that is a factor. I'm a long-time Chrysler owner, having
    owned a Chrysler or Jeep vehicle continuously since 1976. I now
    consider Chrysler in the same vein as Toyota, Mazda, Mitsubishi, etc. (I
    owned one Honda and won't make that mistake again), but not the same as
    GM and Ford. I probably won't own a Ford again either, but have had
    good luck with GM cars of late and wouldn't hesitate to buy another.
    I'll probably replace my Grand Voyager with another Chyrsler van only
    because the Sienna is too expensive, I won't buy a Honda on principle,
    and the GM vans just aren't yet the equal of Chrysler in design.
    However, if the next generation of the Venture catches up, I'd favor it
    over a Chrysler product.


    Matt


  4. #4
    Lloyd
    Guest

    Re: Who's Number Three?

    In article <com>,
    "James C. Reeves" <nospam.com> wrote: 
    Business Week speculates 2 ways DC could break up:

    1. DC declares bankruptcy for its Chrysler group.
    2. DC sells Jeep and Dodge trucks to a buyer, and then sells the car business
    for $1 to some "interested Chrysler" fans.

    For the 2nd scenario, who needs another truck/SUV line? Not Ford (Ford,
    Lincoln, Mercury, Mazda, Land Rover), not GM (Buick, Chevy, Cadillac, GMC,
    Isuzu, Suzuki, Subaru), not Toyota, not Nissan. Honda maybe? Or a European
    concern such as VW, or Renault? (That'd be ironic!)

  5. #5
    Alan
    Guest

    Re: Who's Number Three?

    What's the definition of "foreign?" Long before the DC merger/takeover,
    we looked at buying a Dodge Stratus or a Mercury Mystique. In neither
    case was the power train built in the USA: the Stratus's was built in
    Japan, the Mystique's was built in Mexico.

    Our '02 Chrysler 300M was built in Canada (as was the old Dodge Mirada
    my late father-in-law owned -- all the while insisting that he would
    never buy a foreign car). Isn't Canada foreign?

    -=-
    Alan


    On 09/28/03 10:55 pm James C. Reeves put fingers to keyboard and
    launched the following message into cyberspace:
     


  6. #6
    David
    Guest

    Re: Who's Number Three?

    I think it has something to do with who heads up the board of directors or
    makes the decisions.

    I don't think any of the production workers in Japan or Mexico have the
    ability to change the direction of the entire company. Guess what? The
    Germans do.

    This is a question of management and decision making; not outsourcing...


    "Alan Beagley" <net> wrote in message
    news:net... 
    years 
    are a 



  7. #7
    Joseph
    Guest

    Re: Who's Number Three?

    Alan Beagley wrote:
     

    I personally have no problem with buying a vehicle made in Europe,
    Canda, or Japan - because they have proper wages and standards of living
    as well as environmental controls in place.

    Unfortunately, it seems like the "domestic" makes are all being
    built elsewhere in order to remain competetive.

    That leaves Mitsubishi, Nissan, Honda, and a few smaller ones as
    good choices because they are the only independant companies left.


  8. #8
    Joseph
    Guest

    Re: Who's Number Three?

    David Little wrote:
     

    It's even worse than that. Most people in the factories just south of the
    border don't have electricity 24 hours a day(among other things).

    How skilled can your workforce be when they spend half of their day
    working and the other half trying to get food and basic necessities?


  9. #9
    Steve
    Guest

    Re: Who's Number Three?

    Alan Beagley wrote:
     

    Fortunately, Chrysler got rid of that POS Mitsub*shy engine years ago,
    replacing it with their home-grown 2.7L engine (which has its own set of
    problems, but not nearly as rotten as the mitsu garbage was).

    I don't count cars made in Mexico or Canada as "foreign." Chrysler has
    been building cars in Canada for decades- my '66 Dodge Polara was built
    in Windsor Ontario.

    I will not buy a Japanese branded car even if "assembled" here in the
    US- I want to buy cars where the engineering brainpower AND the assembly
    force are north American.

    As for whether Chrysler is now "foreign", I consider the car lines to be
    very corrupted by Daimler, but the trucks (Jeep/Truck Engineering Group)
    has remained very autonomous. I now have to do some background checking
    to see if a Chrysler-branded vehicle is "really" still Chrysler or not.

    Just my personal view of things.



  10. #10
    Steve
    Guest

    Re: Who's Number Three?

    Joseph Oberlander wrote:
     

    And that was different exactly HOW before Chrysler put in plants down there? 

    And yet, Chrysler products assembled in Mexico (eg. the PT Cruiser and a
    large fraction of the Ram trucks) have some of the best assembly quality
    of any vehicle you can buy. And the pay that Chrysler is sending to
    Mexico is raising the standard of living down there- its hardly "sweat
    shop" labor, and hardly unskilled. I think you err in the assumption
    that electricity is a "basic necessity" or that workers in Mexico are
    unskilled simply because they live in an underdeveloped area.






 

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